Each November Jake Tapper hosts an annual Veterans Day Celebrity Auction to support the efforts of Homes For Our Troops (HFOT) to build and donate specially adapted custom homes for injured veterans. Mr. Tapper is a passionate supporter of the charity and uses his influence, promotion from other celebrity headliners and friends, and support from eBay to create a highly successful annual auction. Through social media, interviews, and new articles, the attention of supporters is undoubtably gained. The auctions feature celebrity and sports experiences, signed memorabilia and original artwork. Since 2017, Matchfire, in partnership with eBay, has assisted HFOT in raising 2 million dollars and almost 3 million page views. Growing from 80 to almost 150 exclusive items and experiences per auction, Matchfire’s services are essential, given its high-profile nature, to ensure organization and that each bidder and item are professionally managed.